Greatest need for digital PR – creating content to catch the social tide

Make sure you take advantage of the social media tide

Creating content to catch the social tide In the excellent report Many Voices, One Message on the future of communications it is the ability to create engaging simulating content that is the greatest single need expressed by executives surveyed. This of course comes down to the people in the business and its creative agencies partners and the like to come up (Bite says unlock the content of its clients – which having been a client I would say is true) with this content and then the organisation itself to have the processes to create, publish widely on multiple channels and then measure the … [Read more...]