Marketing in the moment – a new skill for all?

Marketing in the Moment

'Marketing in the moment'  is my terminology to help remind yourself,  when you are in that focused time of reviewing social media or the internet, that when you spot something or feel emotionally affected by something you do something about it  'in the moment' . If you leave it on a todo list or think "I'll go back to that later" it probably wont happen due to the time pressure/task juggling we are all under. This is particularily relevant when you are building your social media presence for either your organisation or your own personal brand. Here are 3 examples: Marketing in the Moment … [Read more...]