How Mick Say, Online Marketing Strategist, Uses Social Media

Mick Say

Mick Say runs the Online Marketing Academy, Web Business Builder and several other web related business from his “Social Media Shed” on the Kent Coast. Although being competent in social media is a prerequisite for Mick in the business he is in, from a personal perspective, he is able to learn all he needs to know about his running and keeping up in his business from his social networking activity with similar experts. This is a good example of using social media for ongoing learning and development. Mick manages his social networking both in one hour blocks and also in real time. During … [Read more...]

How Toby Beresford gets other people to use social media

Toby Beresford

Toby Beresford is the founder of Leaderboarded, a ‘Gamification’ software company (SaaS), which helps organisations identify the ROI of social media. This is achieved by setting up Leaderboards on agreed social media staff engagement which in turn then drives more activity, ultimately helping drive the objectives set for social business/engagement. Leaderboarded can take in the data to make up the Leaderboarded scores from multiple sources: an organisations own internal data (spreadsheets, the CRM system, the intranet, in fact anything you can measure digitally), publically available data … [Read more...]