How Robert Scoble, Technologist/Blogger/Videographer, uses social media

Robert Scoble

Robert Scoble is one of the most well known and followed technology bloggers (Scobleizer.com) in the World, with 1.7 million followers on Google+ alone. Based in Silicon Valley he has aligned his personal brand with Rackspace hosting where he is employed to find, study and report on interesting new technology and start ups. Last week Robert was in London at ‘Le Web’, and I caught up with him to find out how he uses social media. Ironically it was outside the house of Sir Richard Arkright the Industrialist/Entrepreneur who invented the cotton spinning machines which fueled the first … [Read more...]

How Martin Smith, Neolane Marketing, uses social media

Martin Smith, Neolane Marketing

Martin Smith is head of marketing at Neolane, a Conversational and Campaign marketing platform. Martin splits his personal social media from his professional social media, using Facebook for only communicating with friends, a personal twitter and professional twitter account and Foursquare for networking both professionally and socially and as a location finder. Martin trys to put himself in his customers shoes and only tweets valuable content such as infographics, sector news. He uses Storyify.com as a blogging tool but that is for his own personal blogging around on Guitars and also … [Read more...]